On social media and messaging apps, it's common to come across manipulated content. Known as ‘deepfake’, this technique uses editing tools and artificial intelligence to alter images, videos, or even audio, creating very convincing results. Malicious actors use deepfakes to spread misinformation and manipulate public opinion. In the case of videos, this often involves swapping the face of the person in the scene with another.
It's important to stay alert. Check if the video has visual inconsistencies, such as out-of-sync blinking or unnatural eye movements, lip movements that don't match the audio, distorted shapes, changes in skin color, jerky movements, or abrupt video cuts. Additionally, be cautious of content from unknown or unreliable sources.
Pay attention to the text associated with the content. Red flags include grammatical errors, sensationalist headlines, or a lack of concrete information. The content is often accompanied by messages that prompt the recipient to immediately share, which should be treated with caution.
If you have any doubt about the authenticity of the content, search for the same information in trustworthy and well-known sources. Avoid clicking on unfamiliar links associated with the content, as they may lead to phishing attempts or other scams.
In short, it's essential to verify the authenticity of any content before sharing it. Do you suspect a video or image might be fake? When in doubt, don't share it.
Description
In the first scene, a girl is watching a video on her cell phone. Next to her, the cell phone screen shows a video of a doctor speaking on a social media platform. At the top of the screen a phrase appears: “How can you tell if the content of a video has been tampered with?”.
In the second scene, the girl is using a magnifying glass to examine the doctor's lip and eye movements. Icons representing these areas appear. The text changes to “Take a close look”, “Are the lip movements and speech out of sync?”, “Do the eyes blink unnaturally?”.
In the third scene, the girl is using her cell phone and notices jerky movements in the doctor's facial expressions. The text at the top of the screen reads: “Are there any cuts or abrupt movements?”.
In the fourth scene, the girl seems irritated and gestures ‘no’ with her hands. The final phrase appears: “Did you notice these signs? Be cautious!”.
LICENÇACC BY-ND
Companies and organizations interested in participating can become partners in this initiative, adding their logo to a customized version of the videos, which can be published on their website or on other channels. Send us an e-mail parceriacidadaonarede@nic.br to request the application of your company or entity's logo to our videos.